Summary
Date Posted: Wednesday, January 15 2025, Base Salary: Not Disclosed

JOB DETAILS:
Department/Unit: Healthcare Federation of Zambia (HFZ) Location: Lusaka, Zambia Duration: One year, with the possibility of renewal based on performance and availability of funds Reports to: Finance and Operations Manager

Background:
• Coalition Health Zambia seeks to employ a Marketing Specialist to be seconded to HFZ.
• HFZ is a national umbrella body for the private health sector, representing over 200 private hospitals, clinics, pharmacies, laboratories, and health product suppliers.
• The Marketing Specialist will oversee all aspects of member engagement, marketing, and event planning for HFZ.

Key Responsibilities (Key Result Areas):
1. Membership Management
• Recruit new members and maintain the membership database.
• Develop and implement strategies to attract and retain members.
• Communicate regularly with members to inform them about HFZ activities, benefits, and opportunities and provide necessary support and information.
• Coordinate membership drives and campaigns to increase membership.
• Address member inquiries and concerns promptly and effectively.
• Conduct regular surveys and feedback sessions to understand member needs and improve service delivery.
2. Marketing and Communications
• Develop and execute marketing plans to promote HFZ’s initiatives, programs, and events.
• Manage HFZ’s brand identity and ensure consistent messaging across all platforms.
• Develop marketing and promotional materials.
• Create content for HFZ’s website, newsletters, social media, and other communication channels.
• Work with media partners to enhance HFZ’s visibility and public relations efforts.
• Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
• Communicate with key stakeholders and partners to foster collaboration.
3. Events Planning and Management
• Plan, organize, and manage HFZ’s events, including conferences, workshops, seminars, training sessions, and networking events, with support from Federation committees.
• Coordinate event logistics, including venue selection, catering, audio-visual setup, and transportation.
• Develop event programs and coordinate logistics for virtual and face-to-face meetings, including scheduling, preparing agendas, and taking minutes.
• Work with speakers, sponsors, and partners to ensure successful event execution.
• Evaluate event outcomes and provide recommendations for future improvements.
• Make necessary travel arrangements for events and meetings.
4. Administrative Support
• Provide administrative support to the CEO and other senior staff as needed.
• Maintain accurate records of member information, event attendance, and marketing activities.
• Prepare monthly activity plans, reports, and presentations for internal and external stakeholders.
• Develop and manage budgets related to membership, marketing, and events.
• Manage and respond to phone and email inquiries promptly and appropriately.
• Prepare bids, grant applications, and proposals with the support of Federation committees.
5. Additional Duties
• Support the design, marketing, promotion, and delivery of HFZ’s programs and services.
• Ensure the effective implementation of programs that are aligned with HFZ’s strategic objectives.
• Provide support in resource mobilization activities such as fundraising events.
• Assist in developing and implementing policies and procedures for HFZ operations.
• Perform other duties as directed and necessary for the role.

Qualifications:
• A minimum bachelor’s degree in marketing, communications, public relations, business administration, or a related field is required.
• A postgraduate diploma in public health, business administration, healthcare management, communications, marketing, or a related field will be an advantage.
• A member of the Zambia Institute of Marketing.

Experience:
• At least two years’ experience in business management, public health, healthcare, or marketing.
• Experience in public relations and communications is an advantage.
• Experience working with donors and development partners in health.
• Experience in new business development and implementing strategic visions.

Skills and Competencies:
• Excellent oral/verbal and written communication skills.
• Strong customer service skills.
• Creative thinking and problem-solving skills.
• Budgeting skills.
• Event planning and coordination.
• Strong attention to detail and ability to multitask in a fast-paced environment.
• Proficiency in computer applications and experience working with grants.

Work Hours: 8

Experience in Months: 24

Level of Education: Bachelor's degree

Job application procedure

Interested candidates, please click here to apply

All Jobs

QUICK ALERT SUBSCRIPTION